Posted June 30, 2025 in Lifestyle, Products and Brands by Rob Lyon
It’s not every day a golf shoe carries the weight of 40 million steps. But then again, it’s not every day you get a new release directly shaped by Tiger Woods.
Starting July 22, Worldwide Golf is proud to be one of the exclusive retailers carrying the debut footwear line from Sun Day Red, the premium performance brand co-created by Woods in partnership with TaylorMade. Two models – Pioneer Cypress and Pioneer Magnolia – will lead the charge, blending classic craftsmanship with performance details rooted in Tiger’s decades of competitive experience.
A Brand Born on the Back Nine
The name Sun Day Red is no coincidence. It’s a nod to the signature color Tiger has worn throughout some of the most defining moments in golf. What began as a superstition encouraged by his mother evolved into a personal uniform – and now a brand identity that reflects Tiger’s mindset, discipline, and attention to detail.
While TaylorMade provides the backing, Sun Day Red operates as its own standalone brand, with Woods guiding product design every step of the way. The result: performance footwear that reflects his exacting standards, from traction patterns to heel drops.
Meet the Shoes: Pioneer Cypress and Pioneer Magnolia
Pioneer Cypress
Tiger didn’t just approve this shoe – he helped build it. The Pioneer Cypress is designed from the inside out, starting with a premium full grain waterproof leather upper and a sleek 6mm heel-to-toe drop that allows golfers to harness ground force more naturally. Inside, it features calfskin leather lining and two removable footbeds – including a custom massage option – for all-day comfort, whether you’re grinding through 18 or going back out for more.
The outsole features a sturdy but flexible base that helps support your foot and adds stability throughout your swing. It’s paired with a nine-cleat layout that grips the turf and keeps you steady in a variety of course conditions. A subtle Tiger Stripe deboss in the heel adds a quiet nod to the shoe’s roots.
Pioneer Magnolia
For golfers who appreciate a little tradition with their technology, the Pioneer Magnolia delivers. It carries over the same core performance framework as the Cypress – responsive traction, adaptable fit, and cushioned support – but adds a wingtip-style upper finished with brogue detailing and pinked edges. A double-stitched storm welt elevates the style, while the Blucher construction allows for greater adjustability across the instep.
Like the Cypress, it includes two footbed options, a premium waterproof leather upper, and an outsole built for serious grip. It’s a refined look with functional chops, blending timeless design with Tiger-tested features.
Coming to Select Stores and Online July 22
Sun Day Red’s arrival signals a new chapter for a brand that’s looking to expand beyond the course. With lifestyle footwear on the horizon and more performance innovations in the pipeline, Sun Day Red is just getting started.
But for now, the Cypress and Magnolia models are launching at Worldwide Golf, an exclusive retailer for Sun Day Red footwear. If you’ve been waiting for something new to bring to the tee box – or simply want a golf shoe with meaningful design and purpose – this is a launch worth checking out.