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SRIXON INTRODUCES NEW Z-STAR SERIES GOLF BALLS

“TOUR PERFORMANCE TAKEN FURTHER”

Srixon Z-STAR and Z-STAR XV golf balls have an official North America launch date of Friday, February 17, 2017.

HUNTINGTON BEACH, CA – January 23, 2017SRIXON, a global leader in high-performance golf equipment and a brand Dedicated to Improving Your Game, is proud to introduce the new Z-STAR SERIES golf balls, featuring two different models: the Z-STAR and the Z-STAR XV. Both Tour Performance golf ball models are available in Pure White and Tour Yellow color options. Srixon Z-STAR and Z-STAR XV golf balls have an official North America launch date of Friday, February 17, 2017, and carry a minimum advertised price of $39.99 per dozen. 

Z-STAR_money_whiteNow in its fifth generation, the new Srixon Z-STAR SERIES takes golf ball performance to an even higher level. With significantly advanced Energetic Gradient Growth core innovation along with proprietary Spin Skincoating and Speed Dimple pattern technologies, Srixon has further improved the launch conditions, flight performance, and approach spin control in the new Z-STAR and Z-STAR XV golf balls. The result is unmatched total performance.

Two Different Models Available for Skilled Players:

2017 Z-STAR: Tour Performance With Exceptional Control – Incredible greenside control and softer feel with outstanding distance.

2017 Z-STAR XV: Tour Performance With Exceptional Distance – Incredible distance with exceptional feel and greenside control.

The Evolution of Total Performance:

Z-Star_6In the global development process for Srixon Z-STAR SERIES golf balls, the key areas of focus were improving feel, playability and scoring performance. Srixon analyzed every aspect of both golf ball models, from the core to the cover, to ensure the best-possible results in the Tour Performance category. The Total Performance has been validated on tours all over the world, with 19 global wins since being introduced during seeding in 2016. Tour staffer Hideki Matsuyama, who is currently No. 6 in the Official World Golf Rankings, has recorded five global wins since switching to the new 2017 Z-STAR XV. 

Key Technologies:

  • Energetic Gradient Growth Core Technology. The E.G.G. core in each new Z-STAR SERIES model has been enhanced to deliver optimal performance. In the Z-STAR, the new core is slightly softer with lower compression to provide even softer feel on all shots and improved launch conditions for more distance off the tee. The dual E.G.G. core in the Z-STAR XV now features a larger, softer inner core, which promotes faster ball speed and better launch conditions for more distance off the tee. Srixon tour staffers appreciate E.G.G. technology because of the precise consistency it helps provide on full shots. 
  • Spin Skin Coating. The third generation of this innovative coating application, featured on both the Z-STAR and Z-STAR XV golf ball models, is softer and more elastic than ever before. The results are softer feel, enhanced greenside spin and more consistent spin on approach shots from any lie, especially the rough. Srixon tour staffers continue to rave about the added spin control Spin Skin coating technology provides, all without sacrificing any full-shot performance.
  • 338 Speed Dimple Pattern. The Z-STAR SERIES features the more aerodynamic Speed Dimple pattern, which improves flight performance for additional gains in distance and control on full shots. By optimizing the relationship between dimple occupancy and dimple uniformity, Srixon has created a dimple pattern that tour staffers trust because of the penetrating, consistent launch it promotes.

“The level of innovation in the new Z-STAR SERIES golf ball models is like nothing Srixon has ever achieved before,” said Jeff Brunski, Director of Research & Development for Srixon/Cleveland Golf/XXIO, North America. “Every element has been enhanced from the previous generation, which was already regarded as one of the best tour golf ball pairs in the world. Srixon tour staffers have been reaping the benefits from switching and we know consumers will, too.”

More on the Z-STAR Golf Ball:

The Energetic Gradient Growth core in the 3-piece, urethane-cover Srixon Z-STAR golf ball now features 88 compression, two points lower than the previous generation. The results are higher launch and lower driver spin off the tee, which help produce longer distance. E.G.G. core technology enables Srixon to vary core stiffness from soft to hard to maximize energy transfer, increase launch angle and lower driver spin for even more distance. The new core makes the Z-STAR an ideal option for a skilled players seeking exceptional control, now with slightly lower compression and the more penetrating 338 Speed Dimple pattern.

“Having a core that is softer in the middle and becomes gradually harder towards the outer edge allows the new Z-STAR to feel soft at impact, but also generate tremendous distance,” Brunski said.

Russell Knox, a two-time PGA TOUR winner in 2015-16 who has amassed over $10 million in career earnings, relies on the exceptional control of the Z-STAR to play with precision: “I attribute much of my recent success to the trust I have in my Z-STAR golf ball,” he said. “I love how this ball feels. It gives me complete confidence in my ability to control the spin on greenside pitches and chips.”

More on the Z-STAR XV Golf Ball:

For players who prefer firmer feel in a Tour Performance golf ball, the Srixon Z-STAR XV has a urethane cover with 4-piece construction and 105 compression. The most significant difference in the fifth generation Z-STAR XV is the dual-core design. A larger, softer inner core has varying hardness while the outer core now features more consistent hardness to help increase ball speed with a higher launch angle and lower driver spin.

“Through rigorous testing, Srixon concluded that by making the inner core larger and softer and the outer core hardness more consistent – not as much gradation – better flight occurs,” Brunski said. “Ball speed increases, launch angle is higher and driver spin is reduced. That means longer distance on full shots.”

Hideki Matsuyama has trusted a Srixon golf ball since turning professional and he has played some of the best golf of his life since switching to the new Z-STAR XV: “This is a truly reliable ball that delivers more distance than anything I have ever used before, and it has more responsive feel at impact,” he said. “It also has more spin and better feel around the green, and has more consistent spin – especially from the rough. I’m amazed with these significant improvements.”

Independent Test Results:

Srixon worked with Golf Laboratories to conduct independent outdoor robot testing on new Z-STAR SERIES golf balls against key competitors in the Tour Performance category. The results were impressive:

  • In test results featuring an average of 101 mph and 112 mph driver swing speeds, the Z-STAR had the most favorable launch conditions of highest launch angle with lower driver spin*.
  • The Z-STAR XV had leading distance in a robot test of 112 mph driver swing speeds, eclipsing the next-closest competitor by three yards with faster ball speed, higher launch and lower driver spin**.

Tour Success:

The performance of Srixon products, especially golf balls, speaks for itself on global tours around the world. Srixon Z-STAR SERIES golf balls have accounted for more than 475 wins since launching in 2008, including more than 430 wins in the last years***. Since seeding for the fifth-generation Z-STAR SERIES began on global tours in 2016, there have been a total of 19 victories with the new golf ball models, and it is consistently one of the most-played golf balls week in, week out on the PGA TOUR: 

Win #

Player

Event

Tour

Date (2016)

SRIXON Golf Ball

1

Hideki Matsuyama

Waste Management Phoenix Open

PGA TOUR

2/7

SRIXON Z-STAR XV

2

Hideto Tanihara

Nagashima Shigeo INVITATIONAL Sega Sammy Cup

JGTO Tour

7/3

SRIXON Z-STAR XV

3

Hideto Tanihara

PGA Championship Nissin Cupnoodles Cup 2016

JGTO Tour

7/10

SRIXON Z-STAR XV

4

Bo-Mee Lee

CAT Ladies

JLPGA Tour

8/21

SRIXON Z-STAR

5

Ritsuko Ryu

Nitori Ladies

JLPGA Tour

8/28

SRIXON Z-STAR XV

6

Prayad Marksaeng

Komatsu Open 2016

Japan PGA Senior Tour

9/11

SRIXON Z-STAR XV

7

Prayad Marksaeng

Japan Senior Open Golf Championship 2016

Japan PGA Senior Tour

9/18

SRIXON Z-STAR XV

8

Jinichiro Kozuma

Elite Grips Challenge 

JGTO Challenge Tour

9/25

SRIXON Z-STAR

9

Prayad Marksaeng

Japan PGA Senior Championship

Japan PGA Senior Tour

10/9

SRIXON Z-STAR XV

10

Yoshinobu Tsukada

Ryo Ishikawa everyone project challenge

Japan Challenge Tour

10/9

SRIXON Z-STAR XV

11

Hideki Matsuyama

Japan Open

JGTO Tour

10/16

SRIXON Z-STAR XV

12

Mi-Jeong Jeon

Masters GC Ladies

JLPGA Tour

10/23

SRIXON Z-STAR

13

Hideki Matsuyama

WGC-HSBC Champions

PGA TOUR

10/30

SRIXON Z-STAR XV

14

Shingo Katayama

Mynavi ABC Championship

JGTO Tour

10/30

SRIXON Z-STAR XV

15

Rod Pampling

Shriners Hospitals for Children Open

PGA TOUR

11/6

SRIXON Z-STAR XV

16

Mark Williams

Vodacom Origins of Golf Tour

Sunshine Tour

11/6

SRIXON Z-STAR XV

17

Hideto Tanihara

HEIWAPGM CHAMPIONSHIP

JGTO Tour

11/6

SRIXON Z-STAR XV

18

Hideki Matsuyama

Mitsuisumitomo VISA Taiheiyo Masters

JGTO Tour

11/13

SRIXON Z-STAR XV

19

Hideki Matsuyama

Hero World Challenge

PGA TOUR

12/4

SRIXON Z-STAR XV

 

Srixon Z-STAR and Z-STAR XV golf balls have an official North America launch date of Friday, February 17, 2017.

ABOUT Srixon®:

Based in Huntington Beach, CA, Srixon®, is part of the DUNLOP SPORTS CO. LTD family and enjoys a strong presence on competitive tours worldwide. The professional staff includes players such as Graeme McDowell, Keegan Bradley, Hideki Matsuyama, Inbee Park, as well as many others. Srixon®, with more than 80 years of golf ball manufacturing experience, is committed to providing “Tour-proven, premium golf equipment to passionate golfers seeking to improve their performance while enhancing their experience playing the game of golf.” For more information, please contact Eli Miller (714) 889-6441 or visit us online at srixon.com.

*Statement based on data gathered from an independent Golf Laboratories test commissioned by Srixon. Results conducted with robot swing testing consisting of 12 shots of each model using a TaylorMade M2 Driver, 9.5°, in standard S (101 mph swing) and X (112 mph swing) flex shafts. Test included the following selected competitors: 2015 Titleist ProV1, 2016 Bridgestone Tour B330S, and 2016 Callaway Chrome Soft. 

**Statement based on data gathered from an independent Golf Laboratories test commissioned by Srixon. Results conducted with robot swing testing consisting of 12 shots of each model using a TaylorMade M2 Driver, 9.5°, in standard X (112 mph swing) flex shaft. Test included the following selected competitors: 2015 Titleist ProV1x and 2016 Bridgestone Tour B330.

***Global win counts as of January 1, 2008. The following professional golf tours are included in the counts: PGA TOUR, Web.com Tour, PGA TOUR Champions, LPGA Tour, European Tour, Ladies European Tour, Sunshine Tour, Asian Tour, OneAsia, JGTO Japan Golf Tour, JGTO Japan Challenge Tour, JLPGA Tour, Japan PGA Senior Tour, PGA Tour of Australasia, European Challenge Tour (as of 2011), KPGA Tour (as of 2012), KLPGA Tour (as of 2012), Mackenzie Tour/PGA TOUR Canada (as of 2016), PGA TOUR Latinoamerica (as of 2016), PGA TOUR China (as of 2016). Also counted are European Senior Tour and JLPGA Step-Up Tour (both from 2009 to 2011).