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The latest news and Info on newest golf products, industry personalities and emerging technologies

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Leading Ladies
Products and Brands

Leading Ladies

by Tom Brassell

Celebrate Mother’s Day and Women’s Golf Day with top gear There’s never been a better time for women to gear up for the game. The new year has ushered in an abundant selection of new equipment, apparel and accessories, including everything from entire families of clubs to complete sets that offer every club in the…

Pack Safely
Products and Brands

Pack Safely

by Tom Brassell

Traveling with your golf clubs doesn’t have to be a nerve-wracking experience Traveling to play golf can be a particularly enjoyable way to experience all the game has to offer. And experienced golf travelers will tell you there are a handful of key tips that can ensure your trip goes smoothly. For golfers, jumping on…

Hitting The Mark
Products and Brands

Hitting The Mark

by Tom Brassell

Rangefinders and GPS units get big boost this year The February announcement that players will be able to use rangefinders during competition for the first time during all of the PGA of America’s major championships in 2021 was met with excitement among the millions of amateurs who love golf and rely on the devices to…

Pursuit of Perfection
Products and Brands

Pursuit of Perfection

by Tom Brassell

Innovation has long been at the heart of Titleist’s identity It all started for Titleist with an X-ray machine in Massachusetts and a dedication to making a better, more consistent golf ball. More than 90 years later, the same pursuit of perfection continues to drive the company. When M.I.T. graduate Phil Young decided in 1930…

Choose Wisely – How to select the right golf ball for your game
Products and Brands

Choose Wisely – How to select the right golf ball for your game

by Tom Brassell

When it comes to selecting which golf ball to play, the choices can seem infinite and the options overwhelming. Especially for golfers new to the game or just coming back to golf, it can be difficult to distinguish what makes a more expensive ball better than a less-costly alternative or to understand how a ball…

Roll Models – Dial in your putting prowess with the latest flat sticks
Products and Brands

Roll Models – Dial in your putting prowess with the latest flat sticks

by Tom Brassell

The decision to purchase a new putter should not be taken lightly. It’s an important investment — not only because it’s the most-used club in your bag, but also because when it comes to scoring, no club in your bag plays a bigger role. But fear not. Whether you prefer blade, peripheral-weighted or mallet-style putters, there…

The Classic Stan Smith Colorway Gets Its On-Course Debut
Products and Brands

The Classic Stan Smith Colorway Gets Its On-Course Debut

by Tom Brassell

By adidas Golf We brought the iconic – and now more sustainable – Stan Smith silhouette to golf for the first time in the history of the brand earlier this month. Now we’re honoring that first design that was introduced to the world more than 50 years ago and has transcended fashion for generations. We’re…

TaylorMade Unveils Bold Aesthetics of the New P790 Black Irons
Products and Brands

TaylorMade Unveils Bold Aesthetics of the New P790 Black Irons

by Tom Brassell

GIVING GOLFERS THE CHANCE TO EXPERIENCE THE HIGH-POWERED P•790 IRONS IN A BLACK PVD FINISH THAT ADDS A NEW LEVEL OF ELEGANCE AND AGGRESSION CARLSBAD, Calif. (April 16, 2021) – TaylorMade Golf, the industry leader in innovation and technology, introduces the all-new P•790 Black, featuring the same hollow body construction, SpeedFoam™ and Thru-Slot Speed Pocket that powers…

Ping Introduces 2021 Putter Models
Products and Brands

Ping Introduces 2021 Putter Models

by Tom Brassell

With a focus on maximizing MOI through multi-material designs and minimizing the frustration that comes with missed putts, PING today introduced the 2021 putter series. Available in 11 models, the custom-built putters are available for pre-order beginning today at authorized PING golf shops around the world. “We’ve engineered a lot of score-lowering technology into the…

TaylorMade Announces Limited Commemorative Edition Dustin Johnson Spider Putter
Products and Brands

TaylorMade Announces Limited Commemorative Edition Dustin Johnson Spider Putter

by Tom Brassell

CARLSBAD, Calif. (March 31, 2021) – As the golfing world returns to Augusta just six months after Dustin Johnson’s record-breaking performance, TaylorMade Golf Company honors his major championship victory by announcing the Dustin Johnson Spider Limited Commemorative Edition putter. This truly unique design is built to mirror the specs of DJ’s winning Spider. A seamless solid black crown is absent of any sightline, allowing him to aim with the topline…