What’s New And Exciting In This Issue:

A New Nike Store – The concept offers a unique way to shop ant Roger Dunn Superstore – Nike Golf and Worldwide Golf Shops have unveiled and exciting new in-store retail concept inside the gigantic 63,000-square-foot Roger Dunn Superstore in Santa Ana, California. READ MORE

Putter Perfection – Robert Bettinardi revolutionized putter manufacturing through advanced technology and relentless attention to detail – Disrupting the status quo of an industry requires brave innovators, original concepts and a little bit of luck.  It was on a cold winter day in 1991 that Robert Bettinardi saw the future, a singular moment in time that would forever alter the course of golf history. READ MORE

Testing the Goods – Part II of our 2016 Hot Shots Club Test reveals the top irons and wedges – When it comes to purchasing a new set of irons or wedges, a little knowledge goes a long way. In part II of our 2016 Hot Shots Club Test, we’ll reveal the findings from a range of everyday golfers who joined us on the practice tee at Strawberry Farms Golf Club in Irvine Calif., to get a take on the latest and greatest sticks. READ MORE