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Products and Brands

The latest news and Info on newest golf products, industry personalities and emerging technologies

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Titleist Offers More Than Just Pro V1
Products and Brands

Titleist Offers More Than Just Pro V1

by Tom Brassell

Golfers sometimes forget there is more to Titleist golf balls than the Pro V1 line. But the release this winter of new iterations of its NXT Tour, NXT Tour S and Velocity lines demonstrates the breadth of its offerings in that realm. The latest version of NXT Tour utilizes a larger center dual core that…

Grip And Grin On Greens
Products and Brands

Grip And Grin On Greens

by Tom Brassell

The new Tour SNSR line of putter grips from Golf Pride is notable for a couple advancements. For starters, the grips employ a soft-tuned rubber formulation that is designed to improve feel and encourage lighter grip pressure that in theory should promote a smoother stroke. The material is also made to provide better feedback so…

Cameron Unveils Refined Select Line
Products and Brands

Cameron Unveils Refined Select Line

by Tom Brassell

In creating his latest line of Select putters for Titleist, Scotty Cameron says he concentrated on improving their sound and feel. “We have extended the methodology of our proven, multi-material technology to include new stainless steel inlays for blades as well as aluminum inlays for mid-mallet models,” he explains. “The result is a better look,…

King F6 Promises Fine-Tuned Flight
Products and Brands

King F6 Promises Fine-Tuned Flight

by Tom Brassell

The new King F6 drivers from Cobra use different weighting systems in an effort to provide much the same thing to players: the ability to customize their clubs to produce their preferred ball flights. Consider the F6+, which comes with a carbon fiber crown, a Ti 811 titanium body and a sliding, 18-gram sole weight…

ADIDAS TOUR 360 BOOST
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ADIDAS TOUR 360 BOOST

by Tom Brassell

A shoe with style and stability Years ago, athletic-style shoes were relegated to the tennis and basketball courts, and certainly not the fairways, where the traditional saddle golf shoe reigned supreme. That was then. Now you see these sporty styles as the norm on all tours and the adidas Tour 360 Series is certainly one…

THE WAIT IS OVER. THE DRIVE IS ON.
Products and Brands

THE WAIT IS OVER. THE DRIVE IS ON.

by Tom Brassell

UnderArmour Golf Shoes are available April 4 We’ve waited. And waited. Now, the wait is over. The company that redefined outer wear has taken their talents to footwear. UnderArmour Golf Shoes! With several models to choose from: UA DRIVE ONE – Exactly what you’d expect from a shoe with two Major victories. Lightweight, waterproof breathability combined with aggressive…

Ping’s Cross Between Iron And Hybrid
Products and Brands

Ping’s Cross Between Iron And Hybrid

by Tom Brassell

As far as Ping engineers are concerned, the G Crossover they introduced over the winter is more than a new club. They actually see it as an entirely new category, and one that combines the precision, workability and control of an iron with the ball speed and forgiveness of a hybrid. “People love the look…

Puma Seeks Spark With Ignite Line
Products and Brands

Puma Seeks Spark With Ignite Line

by Tom Brassell

The key technology feature in the new Ignite line of shoes from Puma Golf is Ignite foam, and it is employed in spiked and spikeless models in an effort to provide what company officials describe as “responsive cushioning, optimal rebound and superior step-in comfort.” In other words, they are designed to be stable and comfortable…

Brian LoGrasso Talks 2016 New Products
Podcasts

Brian LoGrasso Talks 2016 New Products

by Tom Brassell

Our first stop during PGA Merchandise Show week last January was at Edwin Watts Golf Shops in Orlando. Brian LoGrasso, manager of the Turkey Lake Road Superstore, was kind enough to sit down with us for a few minutes to talk about: Life during the week of “The Show” when the entire golf world meets in…

M2 Delivers High And Low
Products and Brands

M2 Delivers High And Low

by Tom Brassell

Last fall, TaylorMade introduced the M1 driver, and company technicians used the weight savings that the club’s composite crown afforded them to develop an adjustable T-Track system in the sole to make it their “most fittable driver to date.” More recently, they employed that same weight-saving technology to produce another entrant in the driver category,…